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Content marketing

Content marketing services that answer buyers before they call

Our content marketing services produce articles, guides, case studies and videos that answer the questions your buyers ask, rank in Google and AI search, and move readers toward a conversation with you.

  • Topic research from real searches
  • Expert-reviewed articles
  • Case studies and guides
  • Distribution plan

Who it’s for

Is this right for you?

Content marketing works best for businesses with expertise to share and a considered sale.

  • Prospects ask the same questions on every sales call
  • You want to rank for more than your brand name
  • Your blog is empty or out of date
  • You need assets for email and social

What you get

  • Content strategy and topic map
  • Monthly articles and guides
  • Case studies with real results
  • Interviews with your experts
  • On-page SEO for every piece
  • Repurposing for email and social

How it works

  1. Research

    Questions buyers ask, by stage.

  2. Plan

    Topics mapped to keywords and pages.

  3. Interview

    Short calls to capture your expertise.

  4. Write

    Clear, cited, original content.

  5. Publish

    Optimized and internally linked.

  6. Distribute

    Shared via email and social.

Cost and standards

What drives the cost

  • Pieces per month and length
  • Research depth and interviews
  • Design, charts and video
  • Distribution channels

Every engagement is quoted as a fixed price after a free discovery call. See pricing and packages.

How we compare

Typical agencyTelling Marketing
AI-spun fillerExpert-reviewed original content
Keyword stuffingAnswers written for people
Publish and forgetDistributed and refreshed
No sourcesCited, authoritative sources

Platforms and tools

Semrush, Google Search Console, Surfer-style briefs, WordPress, HubSpot.

Sources

Standards and sources we follow

Our work follows published guidance from the organizations that set the rules. Links open in a new tab.

Frequently asked questions

How long are your articles?

As long as the topic needs: usually 1,200 to 2,500 words for in-depth guides, shorter for quick answers.

Who writes the content?

Our writers, using short interviews with your team so it reflects your real expertise.

Do you use AI to write?

We use AI for research support, but every piece is written, edited and fact-checked by people.

Let’s tell your story better.

Start with a free website and SEO audit, or tell us about your project and get a clear proposal within two business days.